Family office insights this week:
The $50M debate: private banks / MFO / self-manage
Goldmans and Citi family office reports
Family office jobs in Miami, Denver and Seattle
Read: When you’ve made enough money for family tension
Podcasts: raising healthy children in the land of wealth
Watch: the top five US states for billionaires

The $50M Conundrum
You've had a $50 million liquidity event. Now how do you manage it?

Well done - you’ve got $50 million coming your way. A liquidity event or inheritance that could set your family up for life.
But there are still tough decisions ahead.
And the choices you make early on can shape returns, risks, and even family dynamics for decades.
So how do you manage $50 million?
There are three ways to play it:
Private bank
Multi-Family Office
Self-manage
We asked the question on X… hundreds of comments followed.
Social media always provides both logical thoughts, and of course amusing ones.
Do investors grasp the long-term drag on wealth when the AUM fee charged by private banks or multi-family offices compounds annually?
That’s compound interest in reverse!
Rather than pay an AUM fee, why not self-manage (or outsource!) the $50 million and use flat-fee or
— #Mr NQDC (#@MrNQDC)
11:05 AM • Jun 3, 2025
Self-manage all the way.
But that doesn't mean not without investing in others either by ways of VC funds or various strategies.
Or by enlisting the services of others as per tax and legal.
Time is of the essence, of course, if you're going to self-manage.
— #Mike Cautillo (#@MikeCautillo)
11:25 AM • Jun 3, 2025
Multi family office of course.
What do people with 5-25M do? Rot at some mega rolled up RIA where 6 senior partners feed on your fees?
— #Matt (#@mat_tangent)
5:21 AM • Jun 4, 2025
Me? Self manage. Virtual SFO. Do what I’m good at and enjoy. Investing, Outsource everything else. My founder and/or family business friends, at $50mm, would do best at an appropriately matched MFO. I think, particularly in the US, Bank/WireHouse “private banks” are overpriced.
— #Peter Sasaki (#@PeterSasaki)
12:41 PM • Jun 3, 2025
Robinhood bro
— #flippy (#@FlippyMeister)
5:14 PM • Jun 3, 2025
Private banks can offer global reach, balance sheet strength, and access to products not available to individuals.
Multi-family offices emphasize independent advice, fee alignment, and a more tailored approach.
And for those who value control and flexibility, self-management is the only solution, typically supported by external specialists in areas such as tax and estate planning.
We spoke to a multinational investment bank with $5 trillion AUM, an independently owned multi-family office with $26 billion AUM, and an individual who self-manages the family’s $50 million in assets.
Here’s what they had to say….
𝕏 highlights
Latest family office asset allocation data from Goldman Sachs.
LATEST: Family Office Asset Allocation data
Goldman Sachs just dropped its 2025 Family
Office Investment Insights reportThey interviewed 245 global family offices
Here's how Family Offices are investing
Regional picture below
— #Mr Family Office (#@MrFamilyOffice)
12:06 PM • Sep 13, 2025
And from that Goldman report, a look at family offices and crypto.
The slow march of family office money into crypto continues
Newly released Goldman Sachs data on family offices and crypto investing:
> how many family offices are investing
> FO crypto investment by region
> how FOs invest in crypto (direct, ETFs, funds)source: Goldman
— #Mr Family Office (#@MrFamilyOffice)
11:04 AM • Sep 14, 2025
Citi Bank also released their latest family office report.
🚨 Citi Bank just dropped its 2025 Global Family Office Report 🚨
🤔 What are family offices thinking
📊 Key details and charts below> Asset allocation
> Outlook, expected portfolio returns
> Active management
> Direct investments
> Risk management & governance
>— #Mr Family Office (#@MrFamilyOffice)
11:04 AM • Sep 17, 2025
A profile of wealthy Americans.
A profile of wealthy America
Those with at least $3M of investable assets:
— #Mr Family Office (#@MrFamilyOffice)
9:23 PM • Sep 18, 2025
And generational preferences on investments.
Oldies vs Newbies
How generations rank investments
Wealthy Americans were asked which investments offer the greatest opportunities for growth
A pretty sharp divide between the generations
source: Bank of America, 2024 Study of Wealthy Americans
— #Mr Family Office (#@MrFamilyOffice)
8:13 PM • Sep 15, 2025
Where to work
Three family office industry job opportunities posted this week…
What to read
Not a book this week, but a classic Harvard Business School article on what happens when a founder’s “Second Act” shifts from running a business solo to managing wealth as a family enterprise. Handing over control is tough, but without involving spouses and kids, fortunes can fracture families instead of holding them together. The key lesson: engagement beats control every time - Harvard Business Review
What to listen to
In this two-parter, the Our Family Office podcast looks at how parents should be Raising Healthy Children in the Land of Wealth. Host Adam Fisch talks with Dr. James Grubman, a leading consultant to wealthy families and advisors, on the rising generation
What to watch
The top five US states where most of the Forbes 400 live.
And finally…
Thanks very much to our contributors Mark Tepsich from UBS, Jeff Treut and Sam Kendrick from Whittier Trust, and our anonymous self-manager. The debate on the best way to manage $50 million will no doubt rage on!
A reminder - the Mr Family Office team is growing: we're hiring a Partnerships Manager. Part-time, flexible role structure. Digital media sales experience essential. Reach out here if this is of interest.
This week’s Buzz looked at the 20 largest family offices in the world, how generalists thrive in family office leadership roles and the tycoon who handed over his fortune to his grandchildren. More family office news again on Monday.
Right, that’s quite enough for this week. Wishing you and your families success and joy.
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